I’ve been rocking “The Crocs Guy” nickname for years now.
Not just because I wore my favorite pair of “ugly” dad shoes every time I was speaking on stage for the better part of a year… though that did help the moniker stick.
The real reason I came to be known as “The Crocs Guy” is because here at LikeFolio, we’ve been pounding the table on Crocs (CROX) since shares were trading under $13 apiece… well before the stock’s meteoric rise to over $180.
With LikeFolio’s direct line to Main Street, we could see Crocs transforming from clunky “dad” shoe to hip teen staple in real time – alerting our followers to buy CROX long before the Wall Street pros could see and position trades of their own.
So, yeah. I rocked “The Crocs Guy” tag.
And I still will.
Because boy, did we just hit another bullseye on CROX this week – delivering a 135% win in just four days for our Earnings Season Pass subscribers.
And with a move the rest of the market never even saw coming…
That’s right: Our data signaled that a bearish surprise was in the offing for our beloved CROX this week.
And after playing this stock to the upside countless times, we pounced on a bearish trade that paid off massively.
This is the kind of opportunity we live for at LikeFolio: When the data is screaming, personal experiences line up, and the stock looks ripe for disruption.
A perfect example of the LikeFolio “edge” in action.
And the best part? This opportunity is far from tapped.
Not only can these same signals that helped us nail CROX spot future earnings wins – but they also revealed the new “ugly” shoe favorite we’re playing next…
Our Secret to Nailing CROX
One chart in particular was sending off the loudest signal telling us CROX was in trouble.
Take a look below, and you’ll see what I mean:
That chart compares web traffic growth on a year-over-year basis for our “ugly” shoe contenders and shows our beloved CROX lagging behind peers… and not just by a little bit.
Web traffic was slowing down in a big way as the footwear king was knocked off its comfy shoe throne by Deckers Outdoor Corp. (DECK).
Deckers owns today’s trendy favorites Hoka and Ugg and has seen its web visits gain by 34% year over year, while Crocs has declined by 29% over the same period.
In addition, Consumer Happiness levels had taken a plunge to 66% positive – four points lower year over year and 12 points lower from highs achieved earlier in 2023.
The nail in the coffin heading into earnings was the fact that the rest of the market did NOT see this coming.
Expectations were high, actually, with headlines looking like this heading into yesterday’s earnings call:
As traders, we were drooling.
And our Earnings Season Pass subscribers got to play along for a 135% profit in just four days.
But here’s where the learning comes in.
CROX wasn’t our only big win – we added a handful of other feathers to our cap this week too, like these one-day stock post earnings moves in our direction:
For each of these big earnings wins, there are a couple of common threads:
- Each of these companies were majorly outperforming or underperforming peers.
- Happiness levels were extreme – whether high or low.
- And LikeFolio data contrasted with market expectations.
These three factors created a perfect storm for investors – and massive gains for our Earnings Season Pass subscribers. (Want in? You’re free to learn how to join here.)
Crowning a New “King of Comfy Shoes”
When it comes to the stock market, “what comes next” is all that matters.
And with Crocs unseated as the “King of Comfy Shoes,” a new contender takes its place.
Landon and I gave our LikeFolio Investor subscribers early access to this CROX opportunity in a members-only Founder’s Call on Tuesday.
But the next big play in “ugly” shoes is one all our Derby City Daily members should know…
Tune in for this special sneak peek:
Until next time,
Andy Swan
Founder, LikeFolio
#relatedcontent #uglyshoes
Hoka Is on a Runner’s High
Find out how a brand once called “clown shoes” went from ugly to endearing – to the most coveted kicks on campus…